Build A Naturopathic Practice That Actually Works
Consulting and mentorship for naturopaths and wellness practitioners who want a clinically solid, ethically marketed, and financially sane practice without selling out or burning out.
For Naturopaths · Wellness practitioners · Solo and small practices · Startup to 5 years in practice
Who I Work With
This side of Naturopathy Lane is not for patients. It is for practitioners who want help
building or fixing the practice that sits behind their medicine.
New & Emerging Naturopaths
You have your training, but not a clear, working plan for how the practice is supposed to function.
- Trying to choose services, pricing, and schedule
- Overwhelmed by tech, EHRs, and websites
- Afraid of building something you will regret later
Stuck or Stalled Practices
You opened your doors, but the calendar, income, or systems are not matching the effort you are putting in.
- Unclear patient pipeline or inconsistent bookings?
- Too much admin, not enough clinical time?
- Marketing that does not feel aligned with your values?
Clinicians Who Want Systems
You enjoy the clinical work and want technology and structure to support it, not take it over.
- Looking to streamline intake, follow-up, and communication?
- Curious about AI and automation, but cautious?
- Committed to privacy, consent, and ethical practice?
How I Help Practitioners
We are not chasing hacks. We are building a practice that can actually carry the kind of care
you want to provide with clear structure, clear messaging, and technology that makes sense.
Practice Foundations
We design the backbone of your practice on purpose instead of by accident.
- Services, visit types, and care paths
- Pricing, policies, and schedules that are sustainable
- Intake and follow-up workflow design
Patient Pipeline & Messaging
We clarify who you serve and how they find you, without pressure or gimmicks.
- Identify core patient profile and main problems you solve.
- Website and landing page structure that matches that focus.
- Simple, ethical content and follow-up strategies.
Systems, EHR & Ethical AI
We make your systems support your brain and your patients, not fight them.
- EHR selection or optimization
- Booking flow and patient communication
- Basic automation and AI use that respects privacy
Metabolic Practice Blueprint
A focused 4–6 week intensive for naturopaths and wellness practitioners who want a clear, working practice design instead of endless tinkering.
Map Your Practice
We define your core patient, main problems you address, and the visit flow from first contact
through ongoing care.
Align Your Offers
We tune your services, pricing, and packages so they make sense clinically and financially, for
both you and your patients.
Clarify Your Pipeline
We outline the simple funnel: how people find you, what they see, and how they move into your schedule.
Format typically includes weekly 60–90 minute calls, shared planning documents, and practical homework between sessions. Spots are limited so there is actual time to think with you.
About Dr. Michael Lane, BCTN, PhD, BCMH
I am a Board Certified Traditional Naturopath, Board Certified Master Herbalist, and Doctor of Natural Medicine. I built Naturopathy Lane from the ground up while walking through my own metabolic storm.
That process required more than clinical training. It meant making decisions about services, pricing, branding, websites, EHRs, intake forms, HIPAA, AI, and all the other pieces that are rarely covered in naturopathic education but shape your daily reality.
My consulting work exists so other practitioners do not have to white-knuckle that journey alone or copy models that do not fit their values, yet helps the maximum number of people possible. Together we design a practice that reflects the way you actually want to work and the people you are called to serve.
Books, Podcast & Practitioner Resources
Much of my work lives at the intersection of metabolic health, chronic illness, and practical naturopathic care. Practitioners often start by exploring these resources:
Metabolic Storm Book Series
Metabolic Storm: Unraveling Modern Chronic Illness and
Metabolic Storm: Cleaning Up After The Storm explore the metabolic and clinical landscape you are
working in every day.
Walking Naturopathy Lane Podcast
Conversations and solo episodes on clinical thinking, metabolic health, and the realities of naturopathic practice.
Practice Articles & Guides
Practical writings on intake structure, patient education, systems, and using technology in a way that respects your patients and your license.
Ready To Build A Practice That Feels Like Yours?
Whether you are just starting out or reshaping something that has grown sideways, we can map it, simplify it,and make it workable. The goal is not perfection. The goal is a practice you can live in.